In Battle of Hoop Houses, Cannabis Wins


To the extent the battle over hoop houses is, in reality, a showdown between wine growers and a new wave of outdoor cannabis growers just now discovering the sublime virtues of the Santa Ynez Valley, Sara Rotman should be regarded as a warrior queen for Santa Barbara’s newest yet oldest industry ​— ​marijuana. In previous incarnations, Rotman had successfully invented herself as an icon of iconhood, a one-woman hi-glam fashionista branding machine.

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