Hemp Industries Association® (HIA®), in association with Hoban Law Group, Bluebird Botanicals, and Bish Enterprises, is launching a national campaign aimed at addressing Facebook’s current advertising policy of prohibiting the marketing and promotion of industrial hemp via Facebook and Instagram. Although hemp was redefined as an agricultural commodity, explicitly removing it from the purview of the Controlled Substances Act and the jurisdiction of the Drug Enforcement Administration with the passage of the 2018 Farm Bill, the current Facebook policy still classifies hemp as an illegal, prescription or recreational drug.
“With the passage of the farm bill, it seemed there would be a new dawn for stakeholders of the hemp industries absolving them from confusion over whether hemp is a federally controlled substance – it’s not,” said Colleen Keahey Lanier, Executive Director of the Hemp Industries Association. “But hemp entrepreneurs nationwide are currently being denied access to one of the most powerful marketing platforms in the world for small businesses restricted to outdated policies that continue to conflate hemp with marijuana. Not all of Cannabis is considered a drug, and Facebook’s new