Hunting for Terpenes with True Terpenes


The phone alarm goes off at 5 AM, but True Terpenes co-founder Ben Cassiday is already awake. He couldn’t sleep last night. Cassiday just tasted his great white whale. All hunters have the one quarry they’re still hunting. Captain Ahab had Moby Dick, King Arthur had the Holy Grail, and for Cassiday it’s a candy-sweet, berry scented cannabis that he got from a Columbia University botany professor when he was 18 and involved in the Michigan medical cannabis program.

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