Cannabis firms head to London for £100bn POT of gold – but is it a good bet?


It’s an industry most of us associate with dingy, smoke-filled bars in Amsterdam and the more liberal states in the US and Canada. But cannabis companies are making their way to London to tap into a £100 billion European market and cash in on the Square Mile’s so-called ‘green rush’ among investors. In the past few weeks alone, four firms have decided to ditch their previous business plans and instead switch their focus to cannabis-based medicines.

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