Welcoming the first hemp plants into the state of Florida in 70 years are VP of Marketing for the Florida Hemp Trade and Retail Association Jeff Greene; Green Roads leadership: Co-founder Jimmy Tundidor, Director of New Markets Elena Perdeck and Co-founder and President of Sales Danny Perdeck with UF/IFAS research team Sean Campbell, Dr. Brian Pearson, Dr. Zach Brym, Dr. Roger Kjelgren. Credit — Green Roads. xxx.