InterCure names ex-IDF general as CEO of marijuana unit It seems the medical marijuana company InterCure is becoming addicted to brass. In September it named Ehud Barak, the former army chief of staff and prime minster, as its chairman and on Thursday announced the appointment of Maj.Gen. (ret.) Nitzan Alon as CEO of its Canndoc subsidiary. The move comes as Israel’s medical marijuana industry gears up for newly legalized exports.