Honest Company cofounder Christopher Gavigan has a new, and newly funded, CBD startup called Prima

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Christopher Gavigan, sitting in a crisp white shirt inside a small TechCrunch conference room, radiates energy, even in a late-day interview just hours before he’s scheduled to fly home from San Francisco to L.A. We’re meeting to talk about Prima , a new startup that Gavigan began developing seven months ago with two cofounders.

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